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Everything I Needed to Know about Customer Service I learned in a Tokyo Convenience Store
During a recent trip to Tokyo, the differences to everyday life in the United States were often very obvious and culturally driven. But there were many occasions where customer experiences, behavior and expectations transcended the cultural differences between East and West. MORE...

Post-Holiday Search Engine Marketing Tactics
Now that the holidays are over, itís time to consider new tactics for marketing your website online. In December, we recommended an ďall hands on deckĒ approach to capitalize on higher consumer activity among the gift-giving and buying crowd. But in January, February, and beyond, we suggest taking a much more calculated approach to driving traffic and obtaining sales/leads/pageviews to your website. MORE...

8 Smart Tips for Doing More (Marketing) with Less
Almost every company has been forced to cut spending. Employees are being shown the door in increasingly alarming numbers. And marketing budgets and marketers? It seems that first the budget is cut and then you are. MORE...

The Key to Affiliate Marketing Success: Recurring Revenue Services
Affiliate marketing started in 1998. The premise was very simple: there are e-commerce Websites that need visitors through various channels. Other Websites are a possible channel for making sales but you are only going to put a link on your Website if you earn a commission... More

The Basics of a Small Business Marketing Plan
The Basics of a Small Business Marketing Plan
Even among the high gas prices and failed mortgages of the economy, it is still a viable time to start a small business. One of the first tasks to take care of when starting a small business is to create a marketing plan for your small business. More

Social Media in the Real (Small Business) World
Social media marketing doesn't have to be complex -- and it can pay big dividends. MORE

Business Development 2.0 -- Making Contacts, Cutting Deals, Web-Style
handshake
Business development, Web-style, is about online tools, sure, but also about finding out how your customers are using the Web and joining them there as a peer. MORE

Do You Twitter? Small Biz Tips and Finding a Twitter Client
twitter
Twittering isn't a mainstream small biz activity -- yet. But it's getting close, with an endorsement from a key small biz industry figure and a growing list of software that lets you Twitter in your own personal style.

MORE

Blogging Made Easy(ier) With Zemanta
zemanta
Every small business Web site can benefit from having a blog, especially one that links aggressively out to the greater Web. A new tool from Zemanta can make authoring that blog a lot easier. MORE

What Are 'Blended Search Results' And Why They Are So Important for Your Small Business
blender
Google has been slowly mashing up its straight text search results with videos, photos, news and more. What does it mean for your small business.
MORE

Google Adds Ad Serving (And SEO?)
Google keeps on rolling out tools that should appeal to small biz owners. The latest: new SEO capabilities and service for managing ads on your Web site. MORE

35 More Tools for 'WorkStreaming'
Workstreaming -- or more generally, lifestreaming -- brings together all your online activities in one place. It's gaining in popularity, as evidenced by the emergence of almost three dozen tools to help you stream your work life online.

MORE

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