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By Adams Media Corp,
15. Choice of pronouns: Your cover letter necessarily requires a thorough discussion of your qualifications. Although some applicants might choose the third person ("he or she") as a creative approach to presenting their qualifications, potential employers sometimes find this voice disconcerting. In general, using the first person ("I") voice is preferable.
Example A (wrong way): "Chris Smith is a highly qualified Public Relations Executive with over seven years of relevant experience in the field. She possesses strong verbal and written communication skills and her client base is extensive."
Example B (right way): "I am a highly qualified Public Relations Executive with over seven years of relevant experience in the field. I possess strong verbal and written communication skills and my client base is extensive."
16. Tone trouble: Tone problems are subtle, and may be hard to detect. When you are reading your cover letter back to yourself, patrol for tone problems by asking yourself after each sentence: Does that statement enhance my candidacy? Could a hiring manager interpret that last statement in an unfavorable way? Have a second reader review your letter. If the letter's wording is questionable, by all means rewrite it. Always phrase your statements in a positive way!
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