posted by Mike Cynar on November 26, 2009 at 05:30 PM PST
It seems when the going gets tough many business owners make the fatal mistake of reducing their advertising and marketing budget. When I ask these entrepreneurs what would solve their problems that all say more customers and more sales - and I return with a question asking "if that’s true (and it is) then less marketing and advertising is not going to help. It just doesn't make sense. When you need more customers you market even more, but perhaps you need to consider the message you promote or where you promote it. There are a few well known websites that will allow business owners to market their businesses totally free. One such website is www.cheaplocaldeals.com based in Virginia and now going nationwide. I suggest that if cash flow is limited then find quality websites like www.cheaplocaldeals.com and others to grow your business, but whatever you do NEVER just stop promoting your company.
Advertise to thousands quicker
posted by austin james on August 10, 2010 at 03:22 PM PST
Television Marketing is less expensive than most people think. It is only about $5 per THOUSAND viewers you hit, and you can localize your commercial to a specific zip code.
Production costs are inexpensive these days. While some companies may charge over $10,000 for a simple 30 second spot, Firehawk Media will work with you on a price, whether you only have $500 or if you have $500,000 and delivery of the commercial to television is usually only 1-3 weeks.
Go to www.firehawkmedia.com
More marketing for less
posted by Nadine Bedford on July 18, 2011 at 10:32 AM PST
Another great way to stretch the marketing budget is to make sure the basics like SEO are still a priority to keep the site humming along. After that, as was mentioned in the article, it's worth it to make sure social media accounts are set up and updated frequently. Making sure to keep your brand in front of consumers as often as possible is key. If time is your problem, I highly suggest checking out an Internet marketing agency like http://www.portent.com/ so you can focus on more of the traditional routes like TV, radio, magazines and billboards.
dsfd
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