Home | Contact | Advertising
Small Business, Information, Resources, Articles - SmartBiz.com
Members Login:
Sign Up Forgot?
SALES & MARKETING
Marketing Online
Email Marketing
Search Marketing
Selling
PR
ONLINE BUSINESS
E-Commerce
Website Creation
Productivity
Accounting
CRM
Web-based Software/SaaS
BUSINESS STRATEGIES
Case Studies
Smart Answers
Videos
Podcasts
Smart Blog
Human Resources
Management
BITS & BYTES
PCs & Online Equipment
Mobile Computing
Security/Business Continuity
Telecom/Office Networks
Small Business Products
FORUMS & RESOURCES
Free White Papers
Tools and Calculators
SmartBiz Forum
Legal & Business Forms
News Feeds
Featured Webcasts & Videos
Franchise Offers


 
SMALL BUSINESS AND STARTUPS INTERNET TECHNOLOGY RESOURCES
Search SmartBiz:
Forms and
Downloads
Free
White Papers
Special
Offers
SmartBiz
Blog
Free Email
Newsletters
Management
Why Going Green Was The Only Option For Me
Email ArticleEmail Article
Print ArticlePrint Article
Increase Text SizeIncrease Text Size
Decrease Text SizeDecrease Text Size
Del.icio.us
Digg This
Bookmark and Share

By Robert Francis

For those paying even the slightest bit of attention to the world around them these past couple of years, “going green” is quite a familiar term. To some, I realize it simply represents the latest fad – something the media churns out stories about because their viewers, listeners and readers will hopefully find it a trendy, “feel good” topic. And there is no doubt that news reports of individuals and companies “going green” do serve this very purpose.

But in my case, and for so many of my peers who are part of the so-called “Generation X”, making a conscious choice in both my personal and professional life to become an active member of the rapidly growing “Green Movement” represents no mere “Here now, gone tomorrow” fad. It is nothing less than a fundamental shift in how we are choosing to live and work on a daily basis.

For example, according to a major recent poll conducted by Harris Interactive, a significant and growing number of us Gen X’ers have clearly begun to “walk the walk” when it comes to keeping environmental concerns top of mind in our daily lives. According to the poll, nearly 60% of my age group has reduced the amount of energy we use in our homes. Almost half of us are now regularly purchasing energy efficient appliances. More than 25% of my fellow Gen X’ers are regularly buying locally grown food. Finally, more than 300,000 hybrid cars were sold in the U.S. during 2008, with many sales projections for 2009 doubling or tripling that number as more new and appealing models come on line.

| 1 | 2 | Next page »
Robert obtained his BA from the University of Pennsylvania, and his MBA from The Stern School of Business at New York University. He resides in New Jersey with his wife and two children.
Add a Comment View Comments
Small Business Home

SmartBiz Shop
Promotional Items with Your logo
 
     
 
Smart Services
Spacer
Spacer
Spacer
Spacer
Add Your Logo Now
Spacer
Get Your Business Online
Build a Website Host Your Website Market Your Business Online
Business Form Downloads
Legal Forms Business Forms
Smart Forums
Recent Postings
Stimulus or "Pork"ulus?
Blog: How Do You Know What Insurance Is Right for Your Business?
If Layoffs Are Necessary, Protect Your Business
Blog - Do You Have Email and Internet Usage Policies in Place?
MORE
Home | Contact | Advertising
© 2017-2019 SmartBiz. All rights reserved. Privacy Statement and Terms of Service
Small Business Home | Business Tools | Online Business | Bits & Bytes | Sales & Marketing | Business Strategies | Forums & Resources
Email Marketing & HTML Email Driven By: Hosted By:   Design By:
Email Marketing
 
XML LogoRSS Logo
Receive our stories via SmartBiz XML/RSS feeds.
Include our stories on your website through SmartBiz javascript content feeds.