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Helen Adamo
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By FBNews.net


We have all heard the adage that "Necessity is the mother of invention.” For Helen Adamo, creator of WalkerAllsŪ, this phrase could be her motto. When Helen, previously a florist, broke her hip and needed to rely on a walker, she realized that her injury was more than a painful inconvenience. She couldn’t always get to the phone quickly enough to answer it, and risked missing important calls from customers or suppliers.
To eliminate this concern, she created a pouch out of an old apron, which attached to her walker, so she’d always be within reach of her phone and other necessities. She was sure that others would find her pouch as useful as she did, so she began researching production costs, using her own model as a prototype.

She was surprised to find that no hospital supply catalogs carried an item like it- the idea was simple and effective, they would be inexpensive to produce and sell, and they could provide an immediate value-add to companies selling walkers and wheelchairs.

Helen began production on her WalkerAlls in 1995, and in 6 years has grown her product line to contain 8 different aids. The original WalkerAll has 6 to 8 pouches of varying sizes, comes in colors for both men and women, and attaches to any standard walker.

She has also developed a line of Pediatric Pockets in festive colors, designed specifically for pediatric walkers and wheelchairs. For customers who are confined to hospital beds, she developed Side Rail Saddlebags, which attach to the patient’s bed.

All of Helen’s aids are designed to be practical, affordable aids for daily living. She has many repeat sales, and her customer base includes schools and retirement communities, who can choose to have their logo or other marketing imprint silk-screened on the items for visual impact.

But there’s still something to be said for plain and simple word-of –mouth. My Great-Grandmother, Ophelia Ellis (pictured above), is an outspoken fan of WalkerAlls, and she speaks highly of the quality of Helen’s product, quality which has been the cornerstone of WalkerAlls’ success. At 102, energy is a precious commodity, and having the ability to keep items like keys, medications, or eyeglasses at arm’s length eliminates unnecessary and exhausting trips to retrieve them.

While we often look to the younger generation to teach us the value of new technologies, we’ll always look to the older generations to remind us that a satisfied customer is every bit as powerful, and important to our business, as the newest technology.

Business profile courtesy of Family Business Strategies.

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