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Business Game: What's In (On) A Penny
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By John Newstrom and Edward Scannell

Objectives
* To highlight the value of group (team) efforts
* To demonstrate the importance of details

Materials
Front View, Back View, and Features of a Penny Handouts, paper, and pens or pencils.

Procedure
* Ask group members, working individually, to list all the distinguishable characteristics of a common penny.

* Have then compare their individual and group lists with the master list (and/or the visual sketch) provided.

* Record, through a show of hands, how many individuals scored each item correctly.

* Compute the average individual score, and prepare a visual tally of the range of results. Award a token "prize" to the person with the most items listed.

Discussion Questions

1. How can individuals see something as common as a penny almost daily, yet not "see" its characteristics?

2. How can we increase our individual (and daily) attention to important details.

3. To what degree is it true in your jobs that "it's the little things (like forgotten characteristics of a penny) that will get you"?
How might this be truth in supplier or customer relationships?

Tips:

* Place a tight time limit on the brainstorming/listing period.

* Stress that it is the principle to be gained (and later applied) from the exercise that is important, not the (penny) task itself.

* You may wish to try a more visual approach (especially if you are dealing with, or wish to stimulate the reactions of, left-brained people.) If so, provide them with large cutouts of a blank penny on which they can write or draw the major characteristics of a penny.


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