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How marketing contributes in achieving competitive advantage
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Author: Muhammad Amjad Time: Feb 20, 2004 00:00

Post subject: How marketing contributes in achieving competitive advantage
I am a prospective Ph.D. in strategy student and currently in the phase of preparing my research proposal. I am in search of the references for the subject topic.

Can any one help, as I will be thankful.

regards,

Amjad
amjadyun@khi.paknet.com.pk

How marketing contributes in achieving competitive advantage, specially for small firms ompeting with large companies?


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Message threads :
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Topic Author Date / Time
How marketing contributes in achieving competitive advantage
Muhammad Amjad Feb 20, 2004 00:00  
  RE: How marketing contributes in achieving competitive advan
darren demers Nov 24, 2016 02:08  
    RE: How marketing contributes in achieving competitive advan
Matt Brown Dec 14, 2017 00:03  
           
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