Jim Collins
Affinity Internet
CEO
As CEO, Collins guides strategic direction and oversees all program implementation that allows the company to reach its short and long-term goals. Collins also serves as an evangelist for small businesses, giving a voice to the needs of small business owners and entrepreneurs through his work at Affinity.
Prior to his current position, Collins served as Affinity’s president and chief marketing officer, where he guided the company’s transition from being a provider of Web hosting solutions to the provider of premium professional solutions for small businesses.
Collins has been at Affinity since 2000, serving in a variety of positions including chief operating officer and vice president of sales and marketing. During his time at Affinity, Collins played an integral role in transforming the company from an Internet startup with fewer than 10,000 customers to one of the largest small business service providers in the U.S., with more than 180,000 customers. His leadership has helped Affinity reach consistent profitability with more than $50 million in annual revenue.
Collins holds a bachelor’s degree in communications from Pepperdine University.
| 
