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SmartBiz Industry Expert

Anne Leedom
Net Connect Publicity
Senior Publicist and Founder

Anne Leedom is a graduate of San Jose State University’s School of Journalism. After more than 12 years in a successful career in sales, Anne’s interests shifted when she became the mother of two daughters. Her passion for parenting, child psychology and journalism led her to develop her current expertise in working with authors in the parenting and spirituality field to develop their Internet publicity campaigns. Utilizing her skills and a growing list of experts, Anne formed Net Connect Publicity with the help of her husband Stephen in 1999.

Net Connect has grown to include clients and website alliances in all channels of the Internet, including Parenting, Spirituality, Business, Health, and General Interest. Net Connect specializes in developing brand awareness and long term partnerships between its clients and website editors. This allows Net Connect to remain a uniquely effective solution for individual and corporations who wish to develop an online presence and increase their brand awareness.

Anne has been quoted in national online and print publications, including Bacons Expert PR, Parents, Parenting Magazine, Christian Science Monitor, Redbook and Nick Jr. Magazines and has been a guest on National Public Radio. Anne is the Founder and Editor-in-Chief of Parentingbookmark.com, a parenting website reaching hundreds of thousands of visitors monthly. Anne lives in El Dorado Hills with her husband and two daughters and can be reached at anne@parentingbookmark.com.



How to Hire An Online Publicist
Hiring an online publicist is tricky because a lot of incompetent or outrightly dishonest people are vying for attention. It's not hopeless, however. Here are ten tips that can help you find honest and effective representation. MORE
SmartBiz's Keys to Online Success: Approach Editors With TLC
Editorial exposure leads to increased exposure and sales. The gatekeepers are a busy and finicky bunch, however, so build a relationship before submitting content. MORE
SmartBiz’s Keys to Online Success: Press Releases Beyond Paper
The Internet has opened new vistas in how to get the word out on new products and services. The only limit seems to be marketers' creativity. MORE
Marketing With Website Content
Placing articles and other materials on sites related to your products and services leads to increased sales and other good things. Some relatively simple steps will increase the chances of placing content and, over time, becoming known as an expert. MORE

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