Mark Kolier
CGSM
President and Founder
As president and founder of CGSM Mark Kolier is responsible for overseeing the strategic evolution of his company from a traditional print production agency into a full-service marketing organization that offers print and mailing, direct marketing, strategic marketing, and creative services.“I read the writing on the wall,” Kolier says. “The print market is changing and the needs of our customers are expanding. We made a strategic decision to change our company to meet those needs.”
It’s a strategy that is both innovative and practical. “Things are moving so fast these days,” Kolier reminds his staff, “if we stand still, we’ll be left behind.” Kolier has more than 20 years of experience in print production. Prior to founding CGSM as Canterbury Graphics Inc., a print production agency in 1996, he was a partner for nine years in Tricar Graphics, a print management firm. At Tricar his clients included Dale Carnegie & Associates, Time-Warner, Lang Communications (publisher of Working Woman, Working Mother, Success Magazine and McCall’s), Rolling Stone and US Weekly, and the Association o Tennis Professionals. Kolier specialized in consulting on new mail formats and new approaches to traditional direct mail promotions.
Between 1985 and 1988 Kolier worked for two printing manufacturers in both a sales and estimating capacity. During these years he learned all facets of print production and how to quickly assess the best way to format and produce all types of printed material. Kolier graduated Cum Laude from the University of Southern California BA School of Letters, Arts and Science June 1981.
Having grown up with the printing industry, Kolier is now in position to speak with authority about where it is going in the future. Knowledgeable, personable, entrepreneurial, and quotable, Kolier is available for interview on a wide range of topics.
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